May 2021
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Frankly, my Dear, I Don’t Give the Four Questions
What is Dave wearing today? Dave is wearing a Mickey Mouse T-shirt and light tan shorts. How does Dave feel today? Dave is feeling a little bit anxious. What are the factors affecting Dave’s mood today? Dave has had an enjoyable weekend (he had some Inca Kola with lunch and is looking forward…
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Hiring Shaq Doesn’t Guarantee a Slam Dunk
There are few things that delight me more than seeing a poorly conceived ad on teevee. It’s wasteful, and I cringe when I think about the armies of people who tossed wads of dollars into a creative effort that entirely missed the mark. And that’s why I enjoy them —…