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  • Why Don’t You Come Up and See the Four Questions Sometime?

    What is Dave wearing today?Ā Dave is wearing a gray polo shirt, shorts, and ankle socks. How does Dave feel today?Ā Dave is energized. What are the factors affecting Daveā€™s mood today?Ā Dave’s nonprofit board meets in a few minutes, and Dave is…

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  • The Benefits of Benefits

    If I can summarize my approach to marketing in just three words, it would be this: Benefits beat features. It doesnā€™t matter if youā€™re trying to sell water or change the world. Focus on the benefits of your product, service,…

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  • The Four Questions Are 90% Mental. The Other Half Is Physical.

    What is Dave wearing today? Dave is wearing a purple Tampa Bay Devil Rays1 T-shirt, a Havana Industriales baseball cap, shorts, and Stan Smiths. How does Dave feel today? Dave is sad. What are the factors affecting Daveā€™s mood today? Dave just…

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  • Articles I Enjoyed About Yesterday’s News

    Yesterday was a momentous day for the United States, and I’ve been reading all the news and analysis I can about it. Here are a few articles that stand out. Heather Cox Richardson: “Letters From an American: January 20, 2021”…

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  • Here’s to the Four Questions: the Cause of, and Solution to, all of Life’s Problems

    What is Dave wearing today? Dave is wearing a gray Mickey Mouse T-shirt, jeans, and Stan Smiths. How does Dave feel today? Dave is ecstatic. What are the factors affecting Daveā€™s mood today? Dave is elated that his country is back on the…

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  • Four Lives. Four Tragedies.

    Two New York Times stories about suicide recently caught my attention. The first has to do with the Vessel, the 16-story staircase sculpture at Hudson Yards. Britt and I went there in June 2019, the day before WorldPride. It was…

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  • “When Day Comes, We Step out of the Shade Aflame and Unafraid”

    I studied poetry as an undergrad, but I havenā€™t given it much thought since graduation.1 I think the last book of poetry I bought was by Walt Whitman at a museum in 2005. Itā€™s probably yellowing now in storage next…

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  • Remembering Our Last Trip to D.C.

    All the news out of Washington, D.C., reminds me of the last trip the Complimentary Spouse and I took to the nation’s capital. We participated in the National Pride March and caught up with some friends and family members. Here’s…

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  • “Where Words Fail, Music Speaks.”

    I’m struggling to find the words to describe how happy I am to be an American today. This passionate rendition of the Star-Spangled Banner reflects my newly restored pride. My mom texted me to say she loved Lady Gaga’s performance…

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  • The Four Questions Will Preserve, Protect, and Defend the Constitution of the United States

    What is Dave wearing today? Dave is decked out for the inauguration in a USA T-shirt, tie-dye Pride Lightning cap, Pride rainbow socks, regular ol’ jeans, and Stan Smiths. How does Dave feel today? Dave is feeling optimistic. What are the factors…

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  • Five Hours Till the Inauguration

    A haiku: Please, please, please, please, please.Please let nothing bad happen.Please, please, please, please, please.

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  • 2020: The Year in Doggos

    This has been an exciting year for Lucy the Wonderpup and Linus the Quarantine Canine. In January, we rescued Linus from a shelter in Ruskin. Lucy has proven herself to be a loving and patient big sister. Linus is a…

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