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The Four Questions Made it Through the Wilderness
What is Dave wearing today? Dave is wearing an Alabama T-shirt, jeans, Alabama socks, and Stan Smiths. How does Dave feel today? Dave feels like a big man on campus. What are the factors affecting Dave’s mood today? Dave is a big man…
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Some Companies Are Doing Great Things. Don’t Call it “Virtue Signaling.”
I don’t like the term “virtue signaling” in the business world because it’s often used by conservatives to dismiss the efforts of organizations trying make a positive impact. Let’s look at Apple. Today, it announced its plans for Black History…
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The Four Questions Always Read the Terms & Conditions
What is Dave wearing today? Dave is wearing a Buccaneers polo shirt, jeans, his blue mixtape socks, and a pair of Stan Smiths. How does Dave feel today? Dave is in a fog. What are the factors affecting Dave’s mood today? Dave is…
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My Ulterior Motive, Revealed
You might be wondering if I have any nefarious plans for the Daily Dave. The answer is no.1 I’ve started blogging again for two perfectly cromulent reasons. I want to … If nothing else, the Daily Dave allows me to…
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The Four Questions Give 100%
What is Dave wearing today? Dave is wearing a baby blue polo shirt and shorts. Earlier today, he was wearing the Buccaneers cap that Linus chewed a hole in. How does Dave feel today? Dave is sleepy. What are the factors affecting…
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The Four Questions Don’t Want no Scrubs
What is Dave wearing today? Dave is wearing a Buccaneers cap, an Emory T-shirt, shorts, and ankle socks. How does Dave feel today? Dave is relaxed. What are the factors affecting Dave’s mood today? Dave has nothing on his schedule today, so he…
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Why Don’t You Come Up and See the Four Questions Sometime?
What is Dave wearing today? Dave is wearing a gray polo shirt, shorts, and ankle socks. How does Dave feel today? Dave is energized. What are the factors affecting Dave’s mood today? Dave’s nonprofit board meets in a few minutes, and Dave is…
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The Benefits of Benefits
If I can summarize my approach to marketing in just three words, it would be this: Benefits beat features. It doesn’t matter if you’re trying to sell water or change the world. Focus on the benefits of your product, service,…
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The Four Questions Are 90% Mental. The Other Half Is Physical.
What is Dave wearing today? Dave is wearing a purple Tampa Bay Devil Rays1 T-shirt, a Havana Industriales baseball cap, shorts, and Stan Smiths. How does Dave feel today? Dave is sad. What are the factors affecting Dave’s mood today? Dave just…
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Articles I Enjoyed About Yesterday’s News
Yesterday was a momentous day for the United States, and I’ve been reading all the news and analysis I can about it. Here are a few articles that stand out. Heather Cox Richardson: “Letters From an American: January 20, 2021”…
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Here’s to the Four Questions: the Cause of, and Solution to, all of Life’s Problems
What is Dave wearing today? Dave is wearing a gray Mickey Mouse T-shirt, jeans, and Stan Smiths. How does Dave feel today? Dave is ecstatic. What are the factors affecting Dave’s mood today? Dave is elated that his country is back on the…
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Four Lives. Four Tragedies.
Two New York Times stories about suicide recently caught my attention. The first has to do with the Vessel, the 16-story staircase sculpture at Hudson Yards. Britt and I went there in June 2019, the day before WorldPride. It was…
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